• Group 1 Automotive ranked highest in the 2025 Pied Piper PSI(R) Service Telephone Effectiveness (STE)(R) Study
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  • BMW Motorrad dealerships ranked highest in the 2025 Pied Piper PSI(R) Service Telephone Effectiveness (STE)(R) Study
  • What are others saying about PSI?

Auto Secret Shopping

Retail sales declining? Growth not fast enough? Fewer shoppers through the doors?

What if there was a way to turn more of the shoppers you already have into buyers?

That's where we can help. Manufacturers, dealer groups and individual dealers hire us to conduct anonymous shopper evaluations of auto, motorcycle, boat or RV dealerships - using our patent-pending Pied Piper Prospect Satisfaction Index® (PSI) - to see how each dealership handles over 50 different aspects of your industry-specific sales process. Then we show you -- on your own easy to use Pied Piper PSI web site -- aspects of the sales process where each dealership performs well, as well as areas which lag behind the average performance of other same brand dealerships throughout the country.

Go to www.piedpiperpsi.com for more details.

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All information contained within this site is based upon patent-pending and/or proprietary methodology belonging to or licensed by Pied Piper Management Company, LLC.

What Is PSI?

 

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Group 1 tops annual Pied Piper Service Telephone Effectiveness Study, as some stores lean into AI tools
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Printed: July 15, 2025

All information contained within these documents is based upon patent-pending and/or proprietary methodology belonging to or licensed by Pied Piper Management Company, LLC and usage is subject to the terms and conditions specified in the Retailer Participation and License Agreement or other Agreements. Your acceptance of this information implies your consent to keep its contents private. © 2025 Pied Piper Management Company, LLC.